Wednesday, 8 April 2020

Analysis of 'The Yellow Tape'

The meaning behind 'The Yellow Tape' was to show what it is like to be a young musician in the Sheffield scene an exactly what it is like from an artists point of view, also where the art Yusuf Yellow took inspiration from to stand where he does today. I have made the short film in yellow which connotes happiness, sunflowers, colour and sun. The artist Yusuf Yellow was based on these things, his name comes from the Arabic translation of Joseph and he was always inspired by all thing yellow, he grew up always being colourful and wanting to spread his inspiration to the ears of music lovers. This denotes that the artists music is upbeat and joyful rather than using dark blues which connotes bleakness and depression.

The artist is shown as a cheap living artist, having enough to get by. We can see this from his surroundings, this is also a use of mise-en-scène, cheap music equipment, small flat, gritty skateparks and gritty looking baggy clothes. The artist doesn't come across as a clean cut business man but more an individual just getting by with enough money but a lot of happiness. Yusuf Yellows surroundings are built on working class backgrounds, he lives in a cheap flat with his brother which is shown on the documentary. This allowed me to show the passion Yusuf has for music, instead of working 9-5 in a suit he is at uni making music daily, living on cheap food and cups of tea just so he can fulfil his dreams as a musician.

I was heavily inspired by the short film 'A New Place 2 Drown' which follows an artist Archy Marshall through his journey recording his first project under his own name rather than King Krule which is his band. In this short film they show Archy drifting through South East London where he grew up with his brother and good friends, Archy also gives an insight into his life and where his inspiration comes from. I was analysing this short film for a few weeks and realised exactly where I could use this inspiration in my short film, both these artists grew up in gritty working class areas but they're doing all they can to get out with their love for music, basic shot types and cheap production film left me with a bunch of ideas and how I could portray Yusuf's love towards the music. I used basic transitions of just simple cuts and very basic shot types/angles with no professional look, I didn't use any pans around the artist so that I could make the production look cheap and gritty which also helps connote the music is a passion not a project for money as he is still living cheaply.

I am with how the effects helped bring meaning into 'The Yellow Tape' and how they working out during production, I used a tape warp, a VHS effect, Colour Balance and a filmic blend to create a cheap production with a gritty homemade aesthetic. I used 'Colour Balance' to create meaning while also linking to the artists name 'Yusuf Yellow' the colour yellow connotes sunflowers, happiness, summer and positivity. These are things the artists wants to spread to his listeners as he is a very upbeat artist and speaks from personal experience on how he is challenged with negative thoughts, emotions and experiences and how he views them in order to help him get through this. These effects were satisfactory for the artist 'Yusuf Yellow' as he really appreciated the gritty aesthetic of cheap production and how I helped portray his as a positive being through the use of these effects in the short film/documentary. I am more than happy with how the effects turned out and I would not change anything if I was to edit the project again, after showing some friends and family members they instantly asked if I had shot the film on a VHS compact camera which was the look I was aiming for since the planning stage. The effects are also suitable/satisfactory for the audience as I have also thought about the target audience in the production of this short film/documentary and had knowledge of some of the artists fans and the things they are into, being vintage clothes and retro aesthetic. Many of Yellow's friends are creative in some way and are inspired by the older equipment and grainy looking footage so I brought all these ideas in together to also attract an audience that are hung up on this aesthetic.

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